Cittadellarte – Fondazione Pistoletto is a non-profit artistic institution whose mission is “to inspire and produce responsible changes in society through creative ideas and projects”. It seeks to introduce creativity to various social processes, from politics to the economy, from production to spirituality. It seeks to benefit the public via responsible social change, change which is urgently needed on both a local and a global scale.
Fondazione Zegna and Cittadellarte have for many years shared a territory, Biella and its province, and a desire to create an international network for social change, though without forgetting their roots. Together, the two organizations decided to explore the possibilities of collaboration between art and enterprise for the purpose of offering education and training resources to young artists and academics throughout the world and of creating innovative models for cultural investment.
This collaboration reached the public sphere in 2005 when Fondazione Zegna supported Cittadellarte Fondazione Pistoletto in its presentation of a project entitled “The interior island: the art of survival” at the 51st International Art Exposition – La Biennale di Venezia (directed by Achille Bonito Oliva). The relationship was further developed in 2007 with the opening of an exhibition - “habitusZegna”- at Casa Zegna in Trivero, curated by two Cittadellarte creatives.