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12.10.2014 | casa zegna

Lo stile Zegna in mostra a Londra

Il Victoria and Albert Museum ospita fino al 27 luglio “The Glamour of Italian Fashion”, un coinvolgente racconto della moda italiana con un contributo dell’archivio storico di Casa Zegna

Uno sguardo a largo raggio sulla storia della moda italiana dalla fine della Seconda Guerra Mondiale ai giorni d’oggi. E’ quanto offre ai visitatori “The Glamour of Italian Fashion. 1945-2014”, la mostra ospitata fino al 27 luglio 2014 dal Victoria and Albert Museum di Londra, il più grande museo in ambito mondiale dedicato alle arti applicate. Protagonisti di questo lungo e appassionante racconto sono i personaggi chiave e le aziende che hanno contribuito negli anni a dare vita allo “stile italiano”, riconosciuto e apprezzato in ogni angolo del globo. In questo contesto c’è anche Ermenegildo Zegna che ha messo a disposizione un capospalla del 1970 in pura seta proveniente dall’archivio storico di Casa Zegna. “L’Italia non solo ha definito l’uomo moda ma ha anticipato certe evoluzioni dell’abito maschile – spiega Anna Zegna, Image Director del Gruppo e Presidente di Fondazione Zegna – Ha messo a punto capi ibridi capaci di avere una doppia anima e una doppia performance nella sintesi di un capo perfetto plasmato dalle esigenze della vita metropolitana. Queste innovazioni sono parte integrante della ricerca Zegna che di volta in volta ha tratto ispirazione, assecondato, ma anche anticipato le trasformazioni dell’uniforme maschile”. Partendo dalla drammatica transizione dell’Italia dal periodo post bellico alla rinascita degli anni ’50 e ’60 agevolata dall’eco promossa dai film di Hollywood girati nel nostro Paese, la mostra mette in evidenza l’eccezionale qualità delle tecniche di lavorazione, dei materiali e delle competenze che hanno reso il Made in Italy un marchio di garanzia in tutto il mondo. Dal 26 ottobre, poi, “The Glamour of Italian Fashion. 1945-2014” inizierà un viaggio itinerante che toccherà il Minneapolis Institute of Art (26 ottobre 2014 – 4 gennaio 2015), il Portland Art Museum (7 febbraio – 3 maggio 2015) e il Frist Center for the Visual Arts di Nashville (5 giugno – 7 settembre 2015). Scopri tutti i dettagli della mostra “The Glamour of Italian Fashion. 1945-2014

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